Skip to Content
Streetsblog USA home
Streetsblog USA home
Log In
Parking

The Spectacular Waste of Half-Empty Black Friday Parking Lots

Screen Shot 2014-12-01 at 11.22.23 AM
A retail parking lot in Palm Beach, Florida, on the busiest shopping day of the year. Photo: @aGuyonClematus

If there's one thing American planners fear, it's that someone, sometime, somewhere, won't be able to immediately find a parking space. Gigantic manuals have been devoted to avoiding this "problem," and laws have been passed in nearly every community in the nation to ensure that no one ever lacks for parking.

Chuck Marohn at Strong Towns started an ingenious, crowd-sourced photo collection to show how absurd the obsession with parking construction has become: pictures of retail parking lots on Black Friday, one of the busiest shopping days of the year. We've built so much parking that a lot of spaces remain unused even when demand is at its peak.

For the last two years, Marohn has urged people to take photos of half-empty Black Friday parking lots and tag them on Twitter with the hashtag #blackfridayparking. Here's what they turned up last week.

Marohn himself snapped this Target parking lot (presumably somewhere near his hometown of Brainerd, Minnesota), which at 75 percent occupancy, was actually more full than most the other lots he photographed.

Screen Shot 2014-12-01 at 11.24.45 AM

This is a Kohl's in Conroe, Texas, at 10:45 a.m. on Black Friday, captured by Erika Ragsdale:

Screen Shot 2014-12-01 at 11.45.24 AM

Peoria, Illinois, resident Erik Reader snapped this shot of the Big R western clothing store:

Screen Shot 2014-12-01 at 11.47.31 AM

Reader also captured this majestic asphalt expanse at a Big K Mart in the same region.

Screen Shot 2014-12-01 at 11.49.38 AM

At 3:15 in the afternoon, this Target parking lot in suburban Pittsburgh was less than half full, reports Bob Gradeck:

Did any of you make it out to the stores on Friday? Did any of you have trouble finding a parking space? Did anyone in America have this problem?

Stay in touch

Sign up for our free newsletter

More from Streetsblog USA

The Most Expensive Bikeshare in the U.S. Is…

The price of a yearly Citi Bike membership has grown by 77 percent in inflation-adjusted dollars since the bike-share program launched 2013, the Independent Budget Office said.

November 19, 2025

Wednesday’s Headlines Have Their Head in the Sand

The Trump administration doesn't want to fund transit, know how many people ride it, or acknowledge the impacts of getting rid of it.

November 19, 2025

Report: Traffic Injuries Increase Near Amazon Last-Mile Warehouses

Injuries are increasing near last-mile warehouses and advocates want to change the model for more accountability.

November 18, 2025

Breaking: Trump Admin Seeks To Decimate Federal Transit Funding

"When you're talking about taking away money from transit, your proposal is flawed from the get-go," said one expert.

November 18, 2025

Tuesday’s Headlines Lost the Battle but Won the War

A Politico long read details how bureaucracy slowed down but couldn't stop the conversion to EVs.

November 18, 2025
See all posts