Skip to Content
Streetsblog USA home
Streetsblog USA home
Log In

2817590468_241ec6a0b3.jpgMcMansions overlook a strip mall parking lot in Franklin, Wisconsin. (Photo: John Michlig via Flickr)

This morning on the Streetsblog Network, a cry of frustration from member blog Sprawled Out in the Milwaukee suburb of Franklin, Wisconsin.

Sprawled Out's John Michlig has been looking at some of the findings from the Brookings Institution's "The State of Metropolitan America" report, which we wrote about earlier in the week. The report, among other things, notes that traditional suburbs like Franklin are losing young, affluent, educated residents to cities with good transit and lively downtowns -- a phenomenon one of the report's authors refers to as "bright flight."

Michlig, whose blog is subtitled "The Search for Community in the American Suburb," writes:

So, the question is: What will suburbs like mine do to meet this challenge? I can tell you what Franklin, Wisconsin, is currently doing: Nothing.

No initiatives, projects, forums or incentive programs. In fact, we just pledged a half million dollars to a neighboring community for a superfluous highway interchange, a move that tells the world that Franklin is still about a decade behind the curve.…

Compared with the end of 2008, the average household is now spending an extra $135 a month for fuel. But, to repeat: My suburb just pledged $500,000 to build a highway interchange that we don't need in a neighboring community. And it's not just money that will be going to the edge of town and over the border, it will be development as well. Why build a neighborhood-based coffee shop when you can toss up an offramp-serving drive-thru java shed right next to the freeway?

At the same time, Franklin is pouring money into a streetscape design for a commercial strip that all but ignores transit options like dedicated bus lanes and Zipcar facilities. Instead, our big-ticket item on 27th Street is "enhanced lighting"  -- the seventh most popular item mentioned on preference surveys….

If success and sustainability are a destination, perhaps it's time suburbs -- mine in particular -- realize that the road that brought them here won't get them there.

More from around the network: Urban Out writes about what Cincinnati has that Indianapolis lacks -- "the power of a place." Twin City Sidewalks tries to dispel some misconceptions about bike boulevards. And Broken Sidewalk wonders if a bike lane on a bridge could significantly increase ridership in Louisville, Kentucky.

Stay in touch

Sign up for our free newsletter

More from Streetsblog USA

Why Trump Wants To Punish Cities For Free Buses

Hint: it's probably not to make anyone's transportation network better!

February 12, 2026

Thursday’s Headlines Come Together

A large coalition is urging Congress to protect funding for active transportation.

February 12, 2026

Opinion: NYC Is Partly To Blame For Failure of Privately Owned Citi Bike After Winter Storm

The Mamdani administration should fine Lyft for falling short of its contractual obligations — and reward it for meeting or surpassing them.

February 11, 2026

Wednesday’s Headlines Are Back to the Future

Some old Greyhound stations are architectural landmarks. Can they be repurposed?

February 11, 2026

Another Conspiracy Theory, This One Around a Vehicle Miles Tax, Comes to California

"None of this required secret meetings or hidden language in the bill. It only required repetition — and the willingness to treat worst-case hypotheticals as settled fact."

February 10, 2026

Safe Streets, Workers Rights, Crash Victims Targeted By Big Tech In Super Bowl Ads

Some Super Bowl commercials are ads. And some are warning shots.

February 10, 2026
See all posts