Jersey Pays Subaru to Bring Another Parking Crater to Downtown Camden

Camden, New Jersey, took home the 2015 Golden Crater award for the nastiest parking scar in the country, and it looks like state and local leaders aren’t about to let the city rest on its laurels.

Subaru plans to bring a suburban office complex to downtown Camden, New Jersey. Image via South Jerseyist
Subaru plans to bring a suburban office complex to downtown Camden, New Jersey. Image via South Jerseyist

Joseph Russell at South Jerseyist reports that, thanks to over $100 million in tax breaks from Governor Chris Christie and the state legislature, Subaru is preparing to move its North American headquarters from nearby Cherry Hill to downtown Camden. Russell says the Subaru project was billed as “a game changer for the city” — a development that would bring jobs while revitalizing the downtown Gateway District. But the site plans, revealed last week, depict a low-rise office building surrounded by asphalt.

The plans call for a building shorter than the current headquarters in Cherry Hill. Brandywine Realty Trust, which has developed some wonderful buildings in Philadelphia, wants to build a squat suburban headquarters located in a sea of over 1,000 parking spaces.

From the perspective of those who thought, maybe, these tax breaks might actually lead to positive change in the city, as everyone working toward them has claimed, disappointment is the kindest word for what we are feeling. Devastation, bewilderment, and disgust are far more apt. This project could not be more disengaged from the city. Those parking spots guarantee that every single Subaru employee will drive in to work in the morning, stay on campus to eat lunch, and drive home at night. They will not interact with the city. Even if they wanted to, they are hardly given the chance. Employees would have to traverse a punishing sea of asphalt to get out of the suburban-style office park.

This plan, should it get built, will set the city back decades. Successful cities and towns all around the country are working to undo the harm caused by sprawling development. Here in New Jersey, office parks like this are going empty as people seek dynamic, urban environments to work in. What Subaru is doing here is guaranteeing that South Jersey will pay for the privilege of living in an increasingly obsolete development model, truly a dying past, for decades to come.

As for local access to jobs, Russell cites a Philadelphia Inquirer story by Inga Saffron, who points out that, though only 65 percent of Camden residents have access to cars, the Subaru site will be separated from the downtown transit hub by a mile-long walk along a “mini-highway.”

Elsewhere on the Network: The Political Environment says Milwaukee traffic congestion doesn’t justify spending billions on new roads, and Bike Delaware explains the problems with “Share the Road” signage.

ALSO ON STREETSBLOG

Camden’s Waterfront Abyss Wins the 2015 Golden Crater

|
From the Texas Panhandle to the Bay Area, from the shores of the Detroit River to the Gulf Coast of Florida — America’s cities are a pockmarked mess, blighted by asphalt parking expanses you can practically see from space. Streetsblog readers submitted two dozen horrendous parking craters for consideration in this year’s Parking Madness tournament, and the editors picked 16 to vie […]

Parking Madness 2015! First Match: Camden vs. Mobile

|
Happy Selection Thursday, Streetsblog readers — our annual Parking Madness tournament kicks off today. Over the next few weeks, these 16 cities and towns will vie for the coveted Golden Crater, awarded to the most horrendous pit of parking to blight an American downtown. It’s year three of this competition, and we’re in absolutely no […]

The 2015 Parking Madness Championship! Camden vs. Parkersburg

|
Welcome to the World Series of asphalt. The Super Bowl of lifeless city blocks. Today is the Parking Madness championship — the culmination of our 16-city tournament showcasing the worst parking craters to scar America’s downtowns. Are you excited? We are! Streetsblog readers have winnowed the field down to two of the finest examples of poor urban land […]

Parking Madness Final Four: Camden vs. Fort Worth

|
We started this Parking Madness tournament with 16 soulless parking craters from California to New Jersey, and you’ve narrowed it down to the Final Four: Camden, Fort Worth, Syracuse, and the very aptly-named Parkersburg, West Virginia. Today and tomorrow your votes will determine who gets a shot at the title and Streetsblog’s coveted Golden Crater. Camden Joseph Russell […]

Parking Madness 2015 Elite Eight: Detroit vs. Camden

|
Today it’s on to round two in Parking Madness, our hunt for the worst parking crater in an American town. Our first Elite Eight matchup features two cities struggling to rebuild in the wake of some serious urban disinvestment, and these parking craters certainly aren’t helping. It’s Camden vs. Detroit. Detroit The above image, submitted by reader Luke Klipp, […]

Parking Madness 2015: Tampa vs. Waterville, Maine

|
So far in round one of this year’s Parking Madness tourney, the parking crater in downtown Newport News, Virginia, knocked off the surface parking right by L.A.’s North Hollywood metro station, and the parking-scarred waterfront of Camden, New Jersey, beat out downtown Mobile and its carpet of parking lots. Today’s matchup pits sunny Tampa, Florida, […]