Wooing Suburban Drivers With Cheap Parking: A Losing Strategy for Cities

During the era of interstate highway construction, and the resulting demographic shift from city to suburb, municipalities worked to provide auto access to their downtowns, hoping this access would support economic growth. However, mounting evidence shows that greater automobile access came at the expense of the very economic vibrancy cities sought and does not help reduce roadway congestion. Costs associated with accommodating cars, particularly for parking, are outweighed by the long-term economic costs.

Recent research shows cities that focus on auto access experience a decline in economic activity and lack of vibrancy, suggesting a policy of prioritizing cars often fails as an economic development tool for urban areas. Municipalities with excess parking do increase driving into and within the city, but the increase in income disparity between urban core and suburban areas shows how this policy may pose equity issues.

Managing car parking does not amount to an anti-auto outlook or policy. Simply put, cities working to manage car parking are hoping to offer multi-modal transportation options that make for a vibrant urban life.